The Systems Engineering Think Tank Design Challenge
M-Eng Project Credit and Course Credit Positions Available
Based upon the success of the Systems Engineering's Consumer Products Design project, the Consumer Products Design project is being expanded to include a wider array of design opportunities and engineering experiences including:

  • Consumer product design with Hasbro
  • Conception of new for drive systems for a theoretical design of Disney theme park rides and attractions
  • Educational outreach potentially focused on Lego Mindstorms or Microsoft Research's Kodu Game Lab
  • New Disney theme park entertainment and park flow management system
  • A Tony Stark / Iron Man inspired design interface


Which projects will be pursued through the end of the academic year will be based upon the skill sets of the students involved as a whole and their ability to prove their ideas as being one of the best to pursue.
In past years, the Consumer Products Design project was the most sought after M-Eng project by Systems Engineering students. As consumer product design is a highly desirable area of expertise for many of today's engineering employers, this project offered students the opportunity to be a part of every phase of consumer product design process, including developing product concepts, defining specifications, creating architectures, completing detailed designs, passing compliance testing, and moving products into production. Students' projects focused on the highly creative yet very consumer demanding area of toy design with support from top designers and VP's from Hasbro. By the end of the project all students are able to develop a polished design portfolio that highlights the kind of work and analysis they are able to perform and offer to not only any consumer product design employer but any engineering employer at large.
This year, the project will still meet these goals but thanks in part to the recreation of the SYSEN5100 course, this project will function as a consulting think tank, which has been offered the opportunity to propose solutions to a variety of RFPs (Request for Proposals) that are centered around the ideas mentioned above.
The project is now open to anyone in the Spring semester, however a prerequisite to participate in the project in both the Fall and Spring Semester is to have taken or be currently taking SYSEN5100.
For more information on being part of this project, info sessions will be held on the following days and times:
Thursday, 8/23 @ 7:30 PM in Upson B17
Tuesday, 8/28 @ 6:30 PM in Kimball B11
Contact: Dr. David Schneider, drs44@cornell.edu, (607)-254-5403,

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