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The idea of the Photoshoot was to provide the AguaClara team with professional headshots, not only for the AguaClara Wiki page, but also for personal professional use. The PR team set aside two hours (2:30 - 4:30 PM) for four days (Monday, Tuesday, Wednesday, and Thursday) to hold a photoshoot to take professional photos of the team members. The team members were able to sign up for a certain time with the Excel spreadsheet that was sent out a week beforehand. This year, a PR member, Andrew Kang, lent out his camera for the photoshoot. If no one has a camera available, both Uris and Olin Library allow people to rent out cameras. The team members were required to wear the AguaClara polo shirts for the professional head shot, but were allowed to wear professional attire for their own personal professional use. Before taking the head shot, each team members were required to sign a release form permitting AguaClara to have use of the photos. After 4:30 PM, the photographer would put away all polo shirts and release forms back into the box, then proceed to bring it downstairs to the cabinet in the laboratory.
Project: Social Apps
Basic Details
The idea of the social aspect of the PR team was to spread the name of AguaClara in and around the Cornell Community to increase its outreach. This would not only allow to increase the social awareness of the team's mission, but also make the team more famous among the students allowing for more people to apply for the team for the future years. If more people know about the team and talk about it, more people would like to apply for the team and we have a higher chance of getting more sponsors. So far, the team has focussed on three social apps: Facebook, Twitter and Instagram. The Facebook page tries to keep up by posting regularly and highlights the teams and sub teams. It also tries to inform the followers about current projects. It will play a major role in increasing awareness about the World Water Week and help us reach out to people about our events. A new Instagram handle was created this semester under the username: cornellaguaclara. This focuses on highlighting the work we do through frequent posts to help other people know what the team does and different sub-teams to know about other sub-team's works.
Project: Subteam Spotlights
Basic Details
The subteam spotlights provide a critical role in updating members of the AguaClara team and the general public about AguaClara's projects. It provides a simple and concise report of each team's project, goal, and progress. By reviewing each team and each part of the water filtration process, the subteam spotlights give people a general understanding of AguaClara and water sanitation as a whole. Essentially the weekly spotlights are a way to bridge the information gap between the general public and members of AguaClara.